'CBS Mornings' stuck in third place as Skydance merger looms for network
- Comments
Gayle King calls Colbert cancellation by CBS a kick in the stomach
CBS Mornings hosts reacted with sadness and surprise to the cancellation of The Late Show with Stephen Colbert that was announced Thursday.
NEWYou can now listen to Fox News articles!A longtime network morning show veteran believes Gayle King "has lost a lot of her leverage" as "CBS Mornings" is mired in third place with an ownership change looming.
The FCC approved a long-planned, $8 billion merger between Paramount Global and Skydance Media last month which will soon place CBS News under new ownership. The deal, which is set to close Thursday, will see Skydance CEO David Ellison take control of the Tiffany Network and its struggling news division.
Industry insiders believe Ellison, who was spotted sitting with President Donald Trump at a UFC event in April, will aim to eliminate the perceived liberal slant at CBS News. Ellison’s team has already committed to appointing an ombudsman to oversee CBS News content, and staffers are bracing for other changes as Skydance honchos put their stamp on the network.
CBS STAFFERS SPECULATE ON GAYLE KING'S FUTURE AS NETWORK BOSSES PUSH 'EDITORIAL SHIFT' ON STRUGGLING AM SHOW

"CBS Mornings" co-host Gayle King reports for CBS Mornings live from the United Center in Chicago for the 2024 Democratic National Convention. (Michele Crowe/CBS News via Getty Images)
This has put a spotlight on King’s "CBS Mornings," which has never seriously challenged NBC’s "Today" or ABC’s "Good Morning America" for any substantial length of time, instead settling for a perennial third-place finish among all relevant viewership measurables.
"CBS Mornings," co-anchored by King, Tony Dokoupil and Nate Burleson, averaged 1.8 million total viewers during July, compared to 2.7 million for "GMA" and 2.4 million for "Today."
While third place is nothing new for CBS’ morning show, the program is also steadily losing viewers.
"CBS Mornings" averaged 1.9 million viewers in 2025 through July 27, shedding 10% of the 2.2 million it averaged during the same time period in 2024. The ratings drop is even worse among the advertiser-coveted demographic of adults aged 25-54, as "CBS Mornings" has averaged 332,000 demo viewers in 2025—a loss of a quarter of the 441,000 it managed in 2024.
NBC’s "Today" and ABC’s "Good Morning America" have also lost viewers compared to the first seven months of 2024, but the declines are not as severe as the drop-off at CBS.
CBS HOST GAYLE KING INSISTS DEI MEANS ‘DEFINITELY EARNED IT’

Gayle King kisses the ground after exiting the Blue Origin hatch. (Courtesy: Blue Origin)
"CBS Mornings" has also lost 6% of total viewers and 18% in the demo when comparing its average audience since Election Day 2024 to the period before President Trump’s victory over former Vice President Kamala Harris.
King, who has long been the subject of often-unflattering tabloid fodder, has not helped "CBS Mornings" increase its audience despite the free publicity she generates by hobnobbing with A-listers. King is regularly on red carpets and often posts photos at lavish events. The high-paid anchor was photographed alongside Oprah Winfrey and Kris Jenner lounging on a yacht off the coast of Spain in July after attending Jeff Bezos’ $50 million wedding.
In April, King drew criticism when she was part of an all-female crew for a 10-minute Blue Origin space flight. Some complained about the environmental impact, and others questioned if the brief flight was a worthwhile use of resources.
The Blue Origin space flight gave "CBS Mornings" a brief bump, but the program has since lost 5% of its 2025 total viewers and 17% of demo viewers since the day King went to space.
The ownership change has led to industry chatter that changes are inevitable, with much speculation around King and whether incoming executives will keep her around when her contract expires—reportedly in May 2026.
"Gayle is the only CBS News employee making eight figures, and she’s gotten anything she wants for years, including choosing her executive producer [Shawna Thomas] and doing alienating coverage out of touch with the CBS viewer," a longtime network morning show producer told Fox News Digital.
"Now that the numbers are slipping badly, Gayle has lost a lot of her leverage," they continued. "Combine that with her embarrassing space flight and her tasteless swanning around on David Geffen’s yacht last month with Kris Jenner, and she’s due for a big pay cut and a comeuppance."
King has also been a champion of diversity, equity and inclusion (DEI), which is something Ellison’s team has promised to dismantle at CBS. She also sparked backlash for taking a 2017 vacation with the Obamas while she worked on a show that covered politics. At the time, King insisted her trip to Tahiti alongside the former president was not political, but her cozy relationship with the former First Family helped tarnish the reputation of CBS News—something incoming management is believed to want to distance itself from.
GAYLE KING DISAPPOINTED BY BACKLASH TO BLUE ORIGIN FLIGHT, ACCUSES CRITICS OF SEXISM

CBS Mornings Co-Hosts Gayle King, Tony Dokoupil, and Nate Burleson with CBS Mornings and CBS News Streaming Network Anchor and Correspondent Vladimir Duthiers, and CBS Mornings Executive Producer Shawna Thomas. ( Michele Crowe/CBS News)
A CBS News staffer recently told Fox News Digital that King is "insulated by her team," which includes Thomas. However, an "editorial shift" is being pushed by CBS News president and executive editor Tom Cibrowski and his No. 2, Wendy Fisher, the network's senior vice president of editorial.
"They’re changing story selection and tweaking the show some," the CBS staffer said.
"I know Tom has been involved in the show heavily though," they continued. "He wants us to focus on stories outside of major cities and in the middle of the country. Stories that affect real people and that they’re talking about at home."
The staffer believes the changes Cibrowski has implemented over the past couple of months are him "putting his mark on the division" and have nothing to do with the parent company Paramount's settlement with Trump or the Paramount-Skydance merger.
In September, "CBS Mornings" will ditch its studio in Times Square and return to CBS Broadcast Center on 57th Street in New York City. It remains to be seen what other changes are on the horizon once Skydance executives begin to put their mark on the division.
CBS News did not immediately respond to a request for comment.
CLICK HERE TO GET THE FOX NEWS APP
Fox News Digital’s Joseph A. Wulfsohn contributed to this report.
(责任编辑:休闲)
- AI丹丹看AI大会
- 小而强大的4X之选——《罗马陨落》将于8.12正式发售
- 装修地面如何做保护 装修地面材料价格
- 神剧?《异形:地球》IGN 9分 MTC 87分“必看”
- 东契奇中文欢迎杨瀚森进入NBA 称会给他手机号
- 南美“美人鱼”游进中国:梦想在水下绽放
- 那达慕上的“小孩哥”“小孩姐”:血脉里的文化基因焕发新生机
- 《海贼王》真人剧第2季黑皮薇薇公主引争议:太正确了
- 特斯拉与火山引擎达成合作,全新Model Y L车型接入豆包大模型
- 台湾网络博主行走“甲骨文之乡”:从“家”字看两岸文化同源
- 上帝模拟器《神命Fata Deum》将于9月15日登陆Steam抢先体验版!
- 经典FPS《无人永生》开发者坦承 当年移植PS2主机版太失败
- 性感韩援Yasal《永恒轮回》最新泳装COS来袭 这谁顶得住?
- 有色墙面翻新的技巧介绍 如何翻新墙面
- 青马课堂:马眼中的世界,是什么样的?
- 古装剧不断推陈出新 谁会成为新的“电子榨菜”?
- 那达慕上的“小孩哥”“小孩姐”:血脉里的文化基因焕发新生机
- 一口食饼筒,两岸故乡情
- 仓库主管半年工作总结合集8篇
- 160平装修预算介绍 160平装修风格介绍
- 河南洛阳街头摊贩出售假鸡蛋 用树脂等制成 views+
- 9月23日举办! 下一次《我的世界》直播活动日期泄露 views+
- NCT马克捐款1亿韩元 扩大保护对象儿童纪念日支援事业 views+
- 补血益气的美味小零:嘴自制阿胶枣 views+
- 网易云音乐车机端发布首款歌词动效播放器 现已上线比亚迪 views+
- 限时仅三天的石窟艺术展将登陆北京 views+
- “身边好人”筑牢防汛“安全堤” views+
- 喝红酒、喝醋可软化血管?假的 views+
- 埃泽去留成疑,水晶宫主教练拒做任何承诺,阿森纳热刺双雄竞逐 views+
- 寒日里最适合给女人驱寒暖胃的饮品:姜枣茶 views+